Nancy Lowd
Marketing and Business Development
Professional
Nancy Lowd is a marketing and business development consultant
with 20 years of experience in all aspects of marketing,
including marketing research, strategy development, marketing
communications, event marketing, and new business development. She has worked with companies of all sizes, including Fortune
500 and emerging growth companies, as well as government
agencies and universities.
Ms. Lowd specializes in:
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Analyzing industries and markets
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Identifying trends and revenue opportunities
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Developing both strategic and tactical marketing plans
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Developing new channels of distribution
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Developing joint marketing relationships
Previously, Ms. Lowd was Vice President of International
Marketing and Sales for Ziff-Davis Events, a leading integrated
media company, and a part of The Softbank Corporation, the
global Internet and information services conglomerate. Prior to
serving as VP of International Marketing and Sales, she was
Vice President of European operations and oversaw ZD’s expansion
throughout Europe. She developed and managed global marketing
partnerships with leading IT vendors such as Microsoft, IBM, BT,
France Telecom, and others.
Prior to joining ZD, Ms. Lowd was a management and marketing
consultant, developing US market entry and expansion strategies
for European and Asian companies.
Ms. Lowd received a BA from the University of
New Hampshire and a Master’s Degree from the Johns Hopkins
University School of Advanced International Studies. She is on
the faculty of the Carroll School of Management at Boston
College. Ms. Lowd is a Certified Global Business Professional.
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